On this day in vegan history · March 29, 2018
Dominion Premieres in Melbourne
A documentary shot with drones and hidden cameras inside Australian slaughterhouses landed in one Melbourne cinema and became one of the most-watched pieces of vegan outreach ever made.

The facts
- Premiere
- 29 March 2018, Melbourne, Australia
- Director/writer/producer
- Chris Delforce
- Narrators
- Joaquin Phoenix, Rooney Mara, Sadie Sink, Sia
- Running time
- 120 minutes
Dominion premiered in Melbourne on 29 March 2018, the work of writer, director, and producer Chris Delforce, an Australian animal rights activist. Filmed largely with drones and hidden cameras inside Australian slaughterhouses and factory farms, it set out to expose what its own credits call an "opaque and inhumane system." Joaquin Phoenix, Rooney Mara, Sadie Sink, and the singer Sia provided narration, lending the footage a level of mainstream reach that most animal-rights documentaries never get. It arrived as a feature-length successor to Delforce's earlier film Lucent, funded through crowdfunding and the Australian group Voiceless.
In their words
The day in the words of the people who were there. Every quote is verbatim, and every source links out so you can check it.
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with the aim to expose the "opaque and inhumane system"
Wikipedia, describing director Chris Delforce's stated purpose for the film
Source: Wikipedia -
It features narration by the actors Joaquin Phoenix, Rooney Mara and Sadie Sink, as well as the singer Sia.
Wikipedia, on the film's narration
Source: Wikipedia
Why it still matters
Released free online, Dominion became a fixture of vegan outreach: a piece of evidence, not argument, that thousands of newly vegan people point to as the thing that actually changed their mind.
Sources
This history is still being written.
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